I couldn’t wait for the U2 Mobile Album to be released. I waited and waited anxiously, purchased the CD No Line On The Horizon, signed up on the U2 site, Â and today it finally arrived. The previews had given us a glimpse, a taste of what was to come, so what is the Mobile Album?
![u2-blackberry[1]](http://blackberrysync.com/wp-content/uploads/2009/09/u2-blackberry1.jpg "u2-blackberry[1]")
It’s been a while since RIM announced they were sponsoring the U2 360 Tour, Â set up their site BlackBerry Loves U2, and the commercials began playing with a teaser of the U2 Mobile Album app . I’ve been really excited over this app, anxious to find out what the Mobile Album is all about.
Mobile Syrup got word that the app is scheduled for release on the opening night of U2’s 360 North American Tour, which is this Saturday, September 12th, when they open in Chicago! Imagine the possibilities of this app, and what it could mean for bands in the future, as well as for RIM. By the teaser, it looks as though it integrates GPS, allows for fans to use location in the arena, sharing and so forth.
I don’t know about you, but I’m really hoping it’s going to be released this weekend, and you can be sure that I’ll have a review ready. Hopefully Bono and U2, as well as the fans can hope that they have finally found what they’ve been looking for. How many of our readers are U2 fans and what are your feelings about the upcoming Mobile Album app?
[via: MobileSyrup]
Back when we first heard of the tour, the codename was the Niagara. When U2 announced their tour, the 360°, BlackBerry gave news of sponsoring the U2 Tour and also allowing U2 special priveleges into the “lab” It was just the beginning. We had to know the Niagara would change.
Wasn’t long after that the Niagara became the Tour. We shouldn’t have been surprised, after all it would only be fitting that U2 have an influence over a BlackBerry World smartphone. The BlackBerry site has had information on the u2 Tour, and is linked to their site, and the 360° Tour began June 30th in Barcelona. It also has launched a site called the “BlackBerry loves U2″ on which it declares “Introducing the U2 Mobile Album”. Watching the teaser left me anticipating amazing outcomes. The concert is from the No Line On The Horizon, their latest cd. On the BlackBerry/U2 site, there is also the option to watch the Teaser Video, I’m really excited.
The teaser seems to introduce an app, since I couldn’t find anything like that on the U2 site. It appears to include news, videos, and it says experience the Tour from all angles. According to a website, @U2, the app appears to have five sections: Album (No Line On The Horizon); News, 360 Tour; Who’s Listening; and Gallery. And knowing BlackBerry and U2, this will definitely be unique.
In the app there also appears to be a viewing of the stadium, I’m guessing it’s a way to unite U2 fans to U2, identifying the band and your friends in the stadium! One thing I can say about U2, they are very much political and outspoken in their views, believe in everyone everyone coming together as one (isn’t the BlackBerry Nation somewhat the same?), it just works. I also noticed they are coming with the Black Eyed Peas. Hmm, didn’t Will I Am make the “Hit Me On My BlackBerry” song? Coincidence?
If you’re interested in U2 and the Tour, please check it out here and sign up for the U2 Mobile Album, I know I did!
[via: BlackBerry Rocks!]
